Modernist décor is big in retailing, but the often austere style has been a tough sell at Anthropologie, where pretty, inviting pieces are the norm. Hoping to finesse an Anthropologie version of Modern, Keith heads to Holland and Belgium. There, he’s joined by a former colleague, Leslie Oschmann, who has established her design studio, Swarm Home, in Amsterdam. Their scouting takes them to various spots, including a top Dutch collector and the Eindhoven Design Academy, where the annual student design show is filled with wild and wonderful ideas. In Antwerp, Belgium, they visit one of Keith’s favorite craftsman’s workshops, located across from a graffiti park, and that juxtaposition of old and new leads to the fresh idea Keith’s been looking for.
Up Next in Season 1
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India
With several new Anthropologie stores in need of home décor pieces, India is a logical but problematic hunting ground; it offers a plethora of goods, but many of them may be overly familiar. Searching for the unique and different, Keith travels from Delhi to Mumbai to Jodhpur as he visits his fa...
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United Kingdom
Keith takes off for the U.K. in search of objects to inspire the designer team that is developing Anthropologie’s upcoming home collection. He is joined by the retailer’s Visual Director, Kristin Norris, whose design tastes are quite unlike Keith’s. They start off with a visit to one of Keith’s...
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Tunisia
Eternally on the hunt for new things and new places, Keith makes his first trip to Tunisia. After a ramble through the Old Souk of Tunis, Keith goes in search of the artisans responsible for the more intriguing objects. Keith visits an olive wood carving workshop in Sfax, Tunisia’s leading prayer...
